Our Angus beef operations have been explored in depth on a recent episode of Angus Australia’s The Angus Table podcast, where CEO Scott Wright sat down with NH Foods Director Andrew McDonald, and Whyalla Beef feedlot General Manager, Tony Fitzgerald. In this episode, Andrew and Tony discuss what it takes to build, grow, and sustain premium beef at a global scale.
A key topic of discussion in the episode is the growth of our Angus Reserve Black Angus Beef brand over the past 15 years, expanding from 300 head/week to 3,000 head/week to become Australia’s largest Verified Black Angus Beef brand. Andrew and Tony also discuss the measurable genetic improvement delivering 10% in feeding performance, navigating the China market volatility with 55% tariffs forcing strategic adjustments, and the protein trend driving retail growth globally, and why Australia must compete at the premium end against low-cost producers.
From a feedlot perspective, Tony shared insights into improved cattle quality, vaccination programs increasing animal welfare outcomes, and the importance of breed consistency. From a Sales perspective, Andrew spoke to the increase in value of secondary cuts, the shift from 2+ to 4+ and 5+ marbling programs, and diversification across over 40 global markets.
This is a great chat and worth a listen if you’re interested in the growth, operations, and global impact of our Group.
Listen now on Apple Podcasts, Spotify, or wherever you get your podcasts: https://pod.link/1501463241
Search: The Angus Table.
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